Unifying old and new science under the umbrella of naturalism
All Borealism products are backed by science but, today, science means something much different than it possibly should.
We live in a culture that demands scientific justification for the supposed purposes of all products, rightfully so. However, we sometimes risk taking these demands too far, or it may also be the case that the shadow of corporate influence can obscure the simpler things in life.
Thousands of years worth of traditional scientific enterprises — from folk medicine to ritualistic and philosophical introspection — these hadn’t been fortified by science in the way that they could have been. Rather, they had been cast aside in favor of profits and are, fortunately, only now beginning to posture themselves as worthwhile after all.
So what is science exactly? It’s defined as the systematic study of the structure and behaviour of the physical and natural world through observation and experiment. This, in essence, is what Borealism is encompassing.
As we look deeper into the motivations behind any scientific endeavor, it’s becoming all the more clear that science has possibly drifted too far from nature and the nature of the mind, of natural processes and the natural methods that human curiosities are carried upon — it is only now correcting its course to come back under the realization that they may be more imperative than first realized.
In this way, Borealism doesn’t disregard the old science, because it falls within the ambit of the definition.
“Recently it’s been identified that the terpenes also act directly on brain cells to modulate their activity.” — Dr. Josh Kaplan, neuroscientist at The University of Washington
Likewise, new science is also considered for its concrete substantiation and evidential methodology. The end result is a comprehensive consideration of the supposed benefits of numerous herbs, extracts and compounds that are rooted in folk history and authenticated by modern study.
Take the white willow tree as an example. Cultures all over the world used the bark of this tree as a means of pain relief, revering it for its anti-inflammatory benefits. As modern science developed, it confirmed the pain-relieving effect of white willow bark, due in large part to the wide range of phenolic glycosides that are found within it, of which the most important is salicin — the precursor to its synthetic successor, aspirin. Here we see the white willow bark unifying old and new, modern and folk, claimed and confirmed.
“Study nature, love nature, stay close to nature. It will never fail you.”— Frank Lloyd Wright
As such, all products listed on Borealism are rooted in both holistic ideologies and modern science together; research is summarized and cataloged accordingly and that explorative sense of studying the natural world through observation and experiment is a central philosophy behind all products listed here.
For more information regarding the evidential substantiation of certain compounds, feel free to explore the Blog & Research section to find sourced studies, summarized scientific findings and other works in the field of natural living.
FYI and FOI: Most scientific substantiation is obtained from the NCBI (National Centre for Biotechnology Information), though a large portion of evidence is derived from other scholarly articles, studies, and books. For more information pertaining to any claim or product, please visit the contact page to proceed with submitting an inquiry.
Note that Borealism does not make any health claims nor offer any medical advice, and no products are promoted as remedy nor cure - all product descriptions summarize the current scientific consensus, supposed benefits as known through time, and the chemical compositions of various compounds.